Gary Hamel

Christian Stadler

Kurt Matzler

Stephan Friedrich von den Eichen

Julia Hautz

Mastering Disruption from Outside the C-Suite

Open Strategy

Enduring Success explores how some of the world's top-performing and longest-standing companies have consistently beat their competitors for more than 100 years.

What We Can Learn from the History of Outstanding Corporations

Enduring Success

How smart companies are opening up strategic initiatives to involve front-line employees, experts, suppliers, customers, entrepreneurs, and even competitors. Why are some of the world’s most successful companies able to stay ahead of disruption, adopting and implementing innovative strategies, while others struggle? It’s not because they hire a new CEO or expensive consultants but rather because these pioneering companies have adopted a new way of strategizing. Instead of keeping strategic deliberations within the C-Suite, they open up strategic initiatives to a diverse group of stakeholders—front-line employees, experts, suppliers, customers, entrepreneurs, and even competitors. Open Strategy presents a new philosophy, key tools, step-by-step advice, and fascinating case studies—from companies that range from Barclays to Adidas—to guide business leaders in this groundbreaking approach to strategy. The authors—business-strategy experts from both academia and management consulting—introduce tools for each of the three stages of strategy-making: idea generation, plan formulation, and implementation. These are digital tools (including strategy contests), which allow the widest participation; hybrid digital/in-person tools (including a “nightmare competitor challenge”); a workshop tool that gamifies the business model development process; and tools that help companies implement and sustain open strategy efforts. Open strategy has an astonishing track record: a survey of 200 business leaders shows that although open-strategy techniques were deployed for only 30 percent of their initiatives, those same initiatives generated 50 percent of their revenues and profits. This book offers a roadmap for this kind of success.

Sabine Spitzer-Prochazka

Eva Kern

Bärbel Kress

Effektive Tools für Beratung, Coaching, Psychotherapie und Supervision

Act creative!

Sabine Kern

Das Psychodrama wurde von seinem Gründer Moreno als „Einladung zu einer Begegnung“ konzipiert. In diesem Sinne lädt das vorliegende Buch zu einer Begegnung mit dem Verfahren Psychodrama ein. Die AutorInnen führen systematisch in Grundlagen, Methodik und Anwendungsgebiete des Psychodramas ein und veranschaulichen in zahlreichen Beispielen die vielfältige Einsatzmöglichkeit psychodramatischer und soziometrischer Methoden im beruflichen Alltag. Das Buch bietet in sprachlicher Klarheit einen ersten Einblick in das Psychodrama, und richtet sich damit an LeserInnen, die sich einen Überblick über das Verfahren als Ganzes verschaffen wollen.

Eine Einführung

Psychodrama

Enduring Success addresses a key question in business today: How can companies succeed over time? To learn the source of enduring greatness, author Christian Stadler directed a team of eight researchers in a six-year study of some of Europe's oldest and most stellar companies, targeting nine that have survived for more than 100 years and have significantly outperformed the market over the past fifty years. Readers may wonder, "Why European companies?" Yet, Europe is the ideal place to seek the key to long-term success; half of the Fortune Global 500 companies that are 100 years old or older can be found in Europe, as can 72 of the 100 oldest family businesses in the world. Fifteen years after Collins and Porras' Built to Last, this new book incorporates fresh insights from management science and provides the first non-US perspective on long-range success. Through Stadler's study, a counterintuitive story emerges: the greatest companies adapt to a constantly changing environment by being intelligently conservative. Enduring Success provides a coherent framework, grounded in five principles and practical concepts, for business leaders who are prepared to learn from the history of some of the world's greatest institutions. View the author's YouTube channel for more discussion of the book.

Christian Stadler

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