Francois Cooren

James R. Taylor

Elizabeth J. Van Every

Communication as Organizing unites multiple reflections on the role of language under a single rubric: the organizing role of communication. Stemming from Jim Taylor's earlier work, The Emergent Organization: Communication as Its Site and Surface (LEA, 2000), the volume editors present a communicational answer to the question, "what is an organization?" through contributions from an international set of scholars and researchers. The chapter authors synthesize various lines of research on constituting organizations through communication, describing their explorations of the relation between language, human practice, and the constitution of organizational forms. Each chapter develops a dimension of the central theme, showing how such concepts as agency, identity, sensemaking, narrative and account may be put to work in discursive analysis to develop effective research into organizing processes. The contributions employ concrete examples to show how the theoretical concepts can be employed to develop effective research. This distinctive volume encourages readers to discover and develop a truly communicational means of addressing the question of organization, addressing how organization itself emerges in the course of communicational transactions. In presenting a single and entirely communicational perspective for exploring organizational phenomena, grounded in the discourse of communicational transactions and the establishment of relationships through language, it is required reading for scholars, researchers, and graduate students working in organizational communication, management, social psychology, pragmatics of language, and organizational studies.

Empirical and Theoretical Explorations in the Dynamic of Text and Conversation

Communication as Organizing

Today's organizations face a wide variety of challenges, including such contradictions as maintaining unity of action while becoming increasingly diverse. Even the definition of organization is changing and evolving. In this monograph, the authors apply their academic and professional experience to address the notion of "organization," setting forth communication as the essential modality for the constitution of organization--explaining how an organization can at the same time be both local and global, and how these properties which give organization continuity over time and across geographically dispersed situations also come to be manifested in the day-to-day of human interpersonal exchange. As a radical rethinking of the traditional discourse approaches in communication theory, this book develops a conceptual framework based on the idea that "organization" emerges in the mix of conversational and textual communicative activities that together construct organizational identity. Applying concepts from the philosophy of language, linguistics, semiotics, system design, sociology and management theory, the authors put forth a convincing argument demonstrating the materiality of language and its constructive role in organization and society.

Communication As Its Site and Surface

The Emergent Organization

In this challenging book, James R. Taylor and Elizabeth J. Van Every argue that partly as a result of the introduction of information and communications technology into the workplace, the nature and authority of the traditional bureaucratic form of organization is being called into question. While not espousing technological determinism, they contend that developments in telecommunications, and computer software, constitute at one and the same time, a globalization and a fragmentation of organizational communications. These trends transcend the bounds of bureaucratic lines of control and integration, and presage the emergence of new organizational forms. Suggesting that existing models of the organization as a rational machine are no longer adequate to explain or to cope with the complexity of the organizational changes taut are occurring in an information economy, Taylor and Van Every outline a communication-based alternative. Their approach explores the technology's impact on the transactional and symbolic dimensions of organization, and its implications for radical 're-framing' of management's own role. The book touches on important issues in at least three major areas of research: organizational theory, informational technology, and the information society. Taylor and Van Every's interdisciplinary synthesis focuses attention on the fundamental nature of modern organizations from a unique communicational perspective. Taylor and Van Every identify problems which are having and will continue to have a significant impact on business, governance, and society.

Elizabeth J. Van Every

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