Colin Barrow

Peter Economy

Richard Pettinger

Liz Barclay

Bud E. Smith

Paul Tiffany

Steven D. Peterson

Bob Nelson

Craig Smith

Alexander Hiam

Lita Epstein

Greg Holden

Paul Barrow

John A. Tracy

Tony Levene

Frank Catalano

Ben Carter

Gregory Brooks

Written by a team of business and fi nance experts, Starting & Running a Business All-In-One For Dummies is a complete guide to every aspect of setting up and growing a successful business. Featuring straight-talking advice on everything from business planning and marketing, managing staff and dealing with legal issues, to bookkeeping and taking care of tax obligations, this book is your one-stop guide to turning your business plans into profit.

Starting and Running a Business All-in-One For Dummies

This update to Marketing Online For Dummies includes all of the great topics from the original book, plus an additional focus, Internet advertising, a very hot topic. The right Internet advertising campaign can cost very little and make a product launch or even a company a winner; the wrong approach can be a huge waste of time and effort. The authors have hands-on experience doing both guerrilla marketing and million-dollar deals in this critical area. Also covered in this edition is a quick-start guide to getting net-savvy, a survival requirement in the Web marketing world.

Internet Marketing For Dummies

Frank Catalano

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