Herbert Weisberg

Using a clear, expository style that builds from simple to more complex topics, Weisberg explains how to measure the centre and variation on a single variable. Beginning with an exploration of how to measure variables with different numeric or non-numeric properties, the volume covers such important topics as ways to examine distributions of variables, ways to measure the spread of a variable in order to see how much the values on the variable differ, how to generalize the sample results to the population and the use of exploratory data analysis to measure centre and spread.

Central Tendency and Variability

Jon A. Krosnick

Prof Herbert F Weisberg

Bruce D. Bowen

The nature of survey research - The survey process - Sampling procedures - Questionnaire construction - The data collection stage - Coding practices - Designing survey - The process of data analysis - Single-variable statistics - Statistical inference for means - Two-variable tables - Measures of association - Control tables - Correlation and regression - Writing survey reports - Evaluating surveys - The ethics of polls.

Herbert Weisberg

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