Elizabeth Haas Edersheim

Jerome Krase

Athina Karatzogianni

Lucien Oulahbib

Maxim Lepskiy

Iryna Lopatiuk

Costantino Slobodyanyuk

Vitalii Lunov

Vladimir Skvorets

Federico Roso

Oleg Maltsev

Maurie J. Cohen

Dr. Geoffrey Brian West

Emilio Viano

James Finckenauer

Alan N. Shapiro

Adam Mead

Andrew Wagner

Eduardo Almeida

Olga Panchenko

Araceli Almaraz Alvarado

Oleksandr Sahaidak

Andrew McLaverty-Robinson

Serhii Svyrydenko

Svetlana Illiusha

Andrew Mark Creighton

Pavel Pedina

Maryna Illiusha

Collected Papers of the International interdisciplinary conference ‘‘Real Life and the Real Economics’’ There are many insoluble paradoxes in the advanced and technologically driven 21st century. One of these cornerstone mysteries is the factual history of business, economics, and even day-to-day technologies. If it is considered that ''money rules the world,'' then why, is it the case, there is no single reasonable idea, how and where money came from? What was the progression of metamorphosis and transformations that allowed impersonal pieces of paper and electronic signals to become today the central exchange equivalent? There is no history of business, history of economy or history of human civilization. These categories simply do not exist as a reflection of scientifically established knowledge of laws. Many researchers, treading the pathway of obstacles derived from false data, simply give up in hopelessness. ''Business is business!'' is the verdict—a multifaceted conclusion and restless justification of why some suffer severe punishment for things that are authorized to others. These phenomena, these elements of our lives, did not arise ''on their own.'' Everything has its history, its consistent tendency and its course of evolution. Business and its configuration were developed, designed, and commissioned by some on a global level. Who, in this case, is more competent to answer recurring questions about the true essence of business and economy? Certainly, immediate ''architects'' or creators. Unfortunately, the beginning and escalation of business took place several centuries ago, and it is not possible to find an architect and address to him any articulate questions. Nevertheless, we can bring together leading scholars, experts and practitioners from different fields of science and other spheres who have dedicated their professional activities to solving concrete business problems and untangling the oxymorons prevalent in the field. The International Interdisciplinary Conference "Real Life and Real Economics", united leading scholars, experts, practitioners, financial journalists and thinkers for the discussion on 6 different online panels, where the following questions were discussed: 1) History of business, technological history of our civilization, contradictions, distortions and invented stories. 2) Self-deception as the foundation of the modern world in Baudrillard's philosophy. 3) Origins of business consultants and the security field. 4) "Business heroes" of different times. 5) Origins of business construction elements (human resources, marketing, etc.) 6) People and consumer society (Baudrillard), the place of a person in consumer society. 7) Examples of contradictions in the history of business and technological history. 8) What is the formula of a business? (Which sciences compose it). 9) Where we are at? Who controls the rate of change in industries? 10) How long will consumer society last? Could the ongoing consequences of the pandemic cease its existence? 11) Modern science and pre-modern science. Why are scholars of the XVI-XIX centuries no less inferior but in many ways superior to modern scholars? How do we explain this? 12) What is the mystery of the scientific origins of economics and business.

International interdisciplinary conference

Real Life and Real Economics

Mikhail Minakov

Paul Hockenos

Matthew Worley

Gavin Watson

Ross Haenfler

Phil Cohen

Massimo Introvigne

Douglas Kellner

Steve Gennaro

Derek Ridgers

Simon McGregor-Wood

Bernardo Attias

Marco Andreacchio

Liudmyla Fylypovych

Frederick Lawrence

Nick Ienatsch

Elizabeth Haas-Edersheim

Paul Rhoads

Sanjay Soekhoe

Avi Nardia

Marco Trovato

Igor Kaprysin

Eduard Boyko

Maria Kulyk

Aimar Ventsel

Collected Papers of the International interdisciplinary conference “Sketch a subculture” Subcultures can be so tightly integrated into the contemporary person's daily life that they have become almost indispensable and ubiquitous. Family, job, agreements, responsibilities and negotiations are one thing, but, let us say, skydiving, or riding a bike in the company of motorcycle enthusiasts is a different thing—no less an important part of one's life. The current state of affairs is that almost everyone on this planet belongs to some subculture in one way or another. This another, natural part of one's lifestyle for pleasure is not always considered a "subculture," but the heart of the matter does not change because of this. To the point, a person might be a part of more than one subculture, and at the same time know nothing about what it may lead to; they may know nothing about the possible scenarios, goals and intentions of this environment. Even the most attractive and "mysteriously" formulated idea (for example, attaining Nirvana) remains something inconceivable, for what is "Nirvana," and how to understand that this state has been achieved is unknown. The idea has no explanations, no criteria and no parameters. And yet, this does not stop people from pursuing ideas as such. Many voluntarily strive for something they know practically nothing about. Why are subcultures so attractive? Why have they become magnets to researchers, professionals and business persons, among all others? These and many other questions require innovative approaches and an unbiased dialogue in an understandable scientific language. The International interdisciplinary conference “Sketch a subculture” united leading experts, scientists, researchers, practitioners, journalists, photographers and thinkers for this discussion on 6 different online panels, where the following questions were discussed: 1. Problems of choosing a research path in studying a subculture. 2. Plan of researching a subculture: from the idea to the completion of the research, from mythological and religious to scientific and philosophical worldviews. 3. From mythologemes to ideas as foundational elements of subculture formation. Approaches for researching mythologemes that underlie the philosophy of a subculture. 4. Approaches for studying the hierarchy of subcultures. Can we claim that the hierarchical structure of all subcultures is identical? 5. Ways to explore the attributes and symbols of subcultures. 6. The phenomenon of “Subculture in Subculture” and characteristics of its study. The synthesis of ideas in the subculture, reasons for the existence of subcultures, invisible internal mechanisms that maintain their continuance. 7. Frederick Lawrence’s drawing as the purpose of subculture research. 8. Can we consider a subculture as a machine that shapes a personality? The idea of death and different ways of implementing this idea by subcultures in daily life. 9. Frederick Lawrence’s drawing, the theory of subculture formation, application of prototype method to understand phenomena. 10. Is it true that one idea forms a whole subculture? The pathway in subculture: fatal and successful. 11. The difference between subculture and religion. What are specific elements that shape each institution? 12. Use of religion by other social institutions (business, politics, etc.) for their own purposes. Religion transformation: from divine transcendence to the universal society based on techno-ideological principles.

International interdisciplinary conference “Sketch a subculture”

Iryna Lopatiuk

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