David Eagleman

David Kelley

Dave Evans

Chip Conley

Tom Kelley

Dennis Boyle

Apolo Ohno

Craig Sampson

John K. Coyle

Matt Stutzman

Jacqueline Camacho

John Cregier

Luisa Uriarte

Meryl Davis

This book is for anyone who has worked very hard at something--in business, life, sport, music, hobbies--and stopped seeing progress. In these pages, John K. Coyle explores the intersection of two popular frameworks¿Design Thinking and Strengths-finding¿and shows how they can be combined to achieve breakthrough performance. Coyle demonstrates how to leverage the mindset and process of Design Thinking to define the ¿right¿ problem, and to ask and answer a ¿better question.¿ Instead of ¿how do I fix my weaknesses,¿ he re-defines the central challenge of ¿how can I design for my strengths?¿ To illuminate these concepts, Coyle weaves a fascinating thread from ¿Imaginariums" as a student under Stanford's David Kelley, to world-class racing as a cyclist and speedskater, to applying Design Thinking to emerging business problems. With contributions from more than a dozen leading experts, including Steven Kotler, David Kelley, David Eagleman, Daniel Coyle and Chip Conley, as well as Olympic gold medalists, Apolo Ohno and Meryl Davis, this book will engage, entertain and inform.At its core, this book is about sharing the tools and mindsets required to find and reveal hidden potential, and imparting the belief that each and every one of us contains the capacity to do something extraordinary - if we design for it.

Applying Design Thinking to Individual and Team Strengths

Design for Strengths

John Cregier

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