Juliet B. Schor

The Overspent American explores why so many of us feel materially dissatisfied, why we work staggeringly long hours and yet walk around with ever-present mental "wish lists" of things to buy or get, and why Americans save less than virtually anyone in the world. Unlike many experts, Harvard economist Juliet B. Schor does not blame consumers' lack of self-discipline. Nor does she blame advertisers. Instead she analyzes the crisis of the American consumer in a culture where spending has become the ultimate social art.

Why We Want What We Don't Need

The Overspent American

Marketing targeted at kids is virtually everywhere -- in classrooms and textbooks, on the Internet, even at Girl Scout meetings, slumber parties, and the playground. Product placement and other innovations have introduced more subtle advertising to movies and television. Drawing on her own survey research and unprecedented access to the advertising industry, Juliet B. Schor, New York Times bestselling author of The Overworked American, examines how marketing efforts of vast size, scope, and effectiveness have created "commercialized children." Ads and their messages about sex, drugs, and food affect not just what children want to buy, but who they think they are. In this groundbreaking and crucial book, Schor looks at the consequences of the commercialization of childhood and provides guidelines for parents and teachers. What is at stake is the emotional and social well-being of our children. Like Barbara Ehrenreich's Nickel and Dimed, Mary Pipher's Reviving Ophelia, and Malcolm Gladwell's The Tipping Point, Born to Buy is a major contribution to our understanding of a contemporary trend and its effects on the culture.

A Groundbreaking Exposé of a Marketing Culture That Makes Children "Believe They Are What They Own." (USA Today)

Born to Buy

In Plenitude economist and bestselling author Juliet Schor offers a groundbreaking intellectual statement about the economics and sociology of ecological decline, suggesting a radical change in how we think about consumer goods, value, and ways to live. Humans are degrading the planet far faster than they are regenerating it. As we travel along this shutdown path, food, energy, transport and consumer goods are becoming increasingly expensive. The economic downturn that has accompanied the ecological crisis has led to another type of scarcity: incomes, jobs, and credit are also in short supply. Our usual way back to growth a debt-financed consumer boom is no longer an option our households, or planet, can afford. Responding to our current moment, Plenitude puts sustainability at its core, but it is not a paradigm of sacrifice. Instead it's an argument that through a major shift to new sources of wealth, green technologies, and different ways of living, individuals and the country as a whole can actually be better off and more economically secure. And as Schor observes, Plenitude is already emerging. In pockets around the country and the world, people are busy creating lifestyles that offer a way out of the work and spend cycle. These pioneers' lives are scarce in conventional consumer goods and rich in the newly abundant resources of time, information, creativity and community. Urban farmers, D.I.Y renovators, Craig's List users, cob builders all are spreading their risk and establishing novel sources of income and outlets for procuring consumer goods. Taken together, these trends represent a movement away from the conventional market and offer a way toward an efficient, rewarding life in an era of high prices and traditional resource scarcity. Based on recent developments in economic theory, social analysis, and ecological design, as well as evidence from the cutting edge people and places putting these ideas into practice, Plenitude is a road map for the next two decades. In encouraging us to value our gifts nature, community, intelligence, and time Schor offers the opportunity to participate in creating a world of wealth and well-being.

The New Economics of True Wealth

Plenitude

A groundbreaking statement about ecological decline, suggesting a radical change in how we think about consumer goods, value, and ways to live. In True Wealth , economist Juliet B. Schor rejects the sacrifice message, with the insight that social innovations and new technology can simultaneously enhance our lives and protect the planet. Schor shares examples of urban farmers, DIY renovators, and others working outside the conventional market to illuminate the path away from the work-and-spend cycle and toward a new world rich in time, creativity, information, and community.

How and why Millions of Americans are Creating a Time-rich, Ecologically Light, Small-scale, High-satisfaction Economy

True Wealth

Craig J. Thompson

Many of today’s most troubling environmental and economic issues have come to seem insoluble: carbon emissions, overshoot, inequality, joblessness, and a dysfunctional food system. Can we change direction, move away from business as usual, and achieve a more sustainable, empowering, and humane economy? Through a fascinating array of illuminating case studies, this hope-filled book affirms that we can. In locations across the United States and around the globe, local participants are forging their own versions of small-scale, low-footprint, high-satisfaction lifestyles and communities. From raw-milk consumers and members of alternative agricultural initiatives to time bankers, artisan producers in the Aude region of France, and bicycle mechanics on the South Side of Chicago, individuals and small groups are exploring the practice of plenitude. Their efforts demonstrate how social and economic transformation happens and suggest new paths toward larger-scale change and a richer quality of life for all.

Case Studies of the New Economy

Sustainable Lifestyles and the Quest for Plenitude

Gerald A. Epstein

Macropolicy in the Rise and Fall of the Golden Age

Ads aimed at kids are virtually everywhere -- in classrooms and textbooks, on the Internet, even at slumber parties and the playground. Product placement and other innovations have introduced more subtle advertising to movies and television. Companies are enlisting children as guerrilla marketers, targeting their friends and families. Even trusted social institutions such as the Girl Scouts are teaming up with marketers. Drawing on her own survey research and unprecedented access to the advertising industry, New York Times bestselling author and leading cultural and economic authority Juliet Schor examines how a marketing effort of vast size, scope, and effectiveness has created "commercialized children." Schor, author of The Overworked American and The Overspent American, looks at the broad implications of this strategy. Sophisticated advertising strategies convince kids that products are necessary to their social survival. Ads affect not just what they want to buy, but who they think they are and how they feel about themselves. Based on long-term analysis, Schor reverses the conventional notion of causality: it's not just that problem kids become overly involved in the values of consumerism; it's that kids who are overly involved in the values of consumerism become problem kids. In this revelatory and crucial book, Schor also provides guidelines for parents and teachers. What is at stake is the emotional and social well-being of our children. Like Barbara Ehrenreich's Nickel and Dimed, Mary Pipher's Reviving Ophelia, and Malcolm Gladwell's The Tipping Point, Born to Buy is a major contribution to our understanding of a contemporary trend and its effects on the culture.

The Commercialized Child and the New Consumer Cult

Clive Hamilton

Henry David Thoreau

Duane Elgin

Richard Denniss

John de Graaf

Philip Cafaro

Jim Merkel

Mark Alan Burch

Amatai Etzioni

Jerome Segal

Alan Durning

Richard Gregg

Arnold Mitchell

Eric Freyfogle

Mary Grigsby

David Shi

Intended as an invitation to an alternative way of life, this anthology, released by Wanganui publishers Stead and Daughters, brings together some of the most important literature on the post-consumerist living strategy known as 'voluntary simplicity.' By examining afresh our relationship with money, material possessions, the planet, ourselves and each other, the simple life of voluntary simplicity is about discovering the freedom and contentment that comes with knowing how much consumption is truly enough. And this might be a theme that has something to say to everyone, especially those of us who are everyday bombarded with thousands of cultural messages insisting that 'more is always better.' Voluntary simplicity is an art of living that is aglow with the insight that 'just enough is plenty.' The contributors to this anthology - all leading figures in the voluntary simplicity movement - are highly distinguished scholars, activists, educators, and artists. Brought together so comprehensively for the first time, the result is a collection of the very best writing on one of today's most important but neglected ideas. This progressive book is essential reading for the thoughtful non-conformist.

The Poetic Alternative to Consumer Culture

Voluntary Simplicity

Stephen A. Marglin

For some twenty years after the Second World War, Keynesian economic policies in countries of the capitalist West were successful in generating rapid growth with high employment. This `golden age of capitalism' did not survive the economic traumas of the 1970s; nor has the more recent emphasison monetarist policies and supply-side performance succeeded in regenerating comparable growth rates. Blending historical analysis with economic theory, this book seeks to understand the making and unmaking of this `golden age', questions the basis of much present policy-making, and suggestsalternative directions for policy.

Reinterpreting the Postwar Experience

The Golden Age of Capitalism

Tim Jackson

Robert Skidelsky

Anna Coote

Barbara Adam

Jane Franklin (Political sociologist)

Have you ever wondered why you're so busy, where your time goes, or how much your time is really worth? Authored by leading experts in social, economic and environmental sciences, this book will radically alter your understanding of the nature and value of time.

Why We All Need a Shorter Working Week

Time on Our Side

Juliet B. Schor

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