Naoto Fukasawa

Gerrit Terstiege

Jasper Morrison

Silvana Annicchiarico

Sensations of the Ordinary : Naoto Fukasawa & Jasper Morrison

Super Normal

A brand new monograph on one of Japan's best-known product designers, featuring more than 100 of his latest works Naoto Fukasawa's simple, restrained, and user-friendly products have an extraordinarily universal appeal. Featuring more than 100 of his latest designs, including furniture, phones, watches, fashion, luggage, and accessories, Naoto Fukasawa: Embodiment perfectly captures Fukasawa's perspective on the dynamic interplay between people, places, and things. It places the designer's products into the context of the contemporary design world and offers a first-hand account of Fukasawa's design philosophy.

Naoto Fukasawa: Embodiment

Naoto Fukasawa (b.1956) is one of the best-known Japanese product designers working today, achieving widespread recognition with his groundbreaking wall-mounted CD player, designed for MUJI in 1999. Fukasawa has since won acclaim for his innovative designs of familiar objects, which are based on his close observations of how we use things in our everyday lives. The first monograph to be published on this imaginative designer, it charts Fukasawa's success from within the IDEO design firm in the US and in collaboration with MUJI, to his own company, Naoto Fukasawa Design established in 2003. All aspects of his design range are explored, from umbrellas and vases to sofas, mobile phones and packaging. This book places the designer's products into the context of the contemporary design world, and offers a first-hand account of Fukasawa's design philosophy. Illustrated with never-before-seen photographs and drawings, and edited by Fukasawa himself, it also features essays by key figures from related creative fields on Fuksawa's contributions to the design world.

Naoto Fukasawa

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