Richard Thaler

The Psychology of Choice and the Assumptions of Economics

Cass Sunstein

Eindelijk is hier dan de ultieme, geactualiseerde editie van het baanbrekende boek dat aantoont hoe mensen door een duwtje in de juiste richting betere beslissingen in hun leven kunnen – en zullen – nemen. Nobelprijswinnaar Richard Thaler en Cass Sunstein (co-auteur van Daniel Kahneman) hebben deze klassieker van kop tot staart herschreven, zich baserend op jarenlange ervaring in het toepassen van nudging in overheid, politiek en bedrijfsleven en aangevuld met nieuw wetenschappelijk onderzoek. Het is rijk aan voorbeelden en inzichten uit het hele spectrum van ons leven – van hoe we omgingen met covid-19 tot de klimaatcrisis en alles daartussenin – en schuwt ook een van de belangrijkste elementen van nudging niet: Maak het leuk!

Naar betere beslissingen over gezondheid, geluk + geluk

Nudge - de ultieme editie

Hoe kunnen wij de mensen in onze samenleving ertoe brengen om de juiste keuzes te maken, keuzes waardoor ze gezonder en gelukkiger worden en waardoor ze over meer welvaart en vrijheid beschikken? We kunnen mensen met zachte hand – met een nudge – naar betere keuzes leiden, zonder hen te beperken in hun keuzevrijheid. Bijvoorbeeld door in schoolkantines gezonde voeding op ooghoogte te zetten, of door meer betrokkenheid bij pensioenen te creëren door sommige spaarplannen opt-out te maken in plaats van opt-in. Sinds de publicatie van Nudge in 2008 heeft het boek veel teweeggebracht. Thaler en Sunstein zijn adviseurs geworden van de regering van Barack Obama. David Cameron heeft het boek required reading gemaakt voor al zijn partijgenoten. Dit boek toont op baanbrekende wijze hoe kleine beleidswijzigingen grote impact kunnen hebben.

Naar betere beslissingen over gezondheid, geluk en welvaart

Nudge

Wenn Wirtschaft auf den Menschen trifft: Ein Nobelpreisträger zeigt, warum wir uns immer wieder irrational verhalten Warum fällt es uns so schwer, Geld fürs Alter zurückzulegen, obwohl es vernünftig wäre? Warum essen wir Fast Food, obwohl wir wissen, dass es uns schadet? Warum sind unsere Neujahrsvorsätze fast immer zum Scheitern verurteilt? Nobelpreisträger Richard Thaler hat als erster Ökonom anschaulich gezeigt, dass unser Handeln in Wirtschaft und Alltag zutiefst irrational und unberechenbar ist – und damit die traditionellen Grundannahmen der Ökonomie auf den Kopf gestellt. In diesem Buch fasst er seine Forschungen zusammen und zeigt anhand vieler Beispiele aus Beruf und Alltag, warum das Konzept des rational handelnden Homo oeconomicus ein fataler Irrglaube ist.

Was uns die Verhaltensökonomik über unsere Entscheidungen verrät

Misbehaving

Presents jokes, puns, riddles, knock-knocks, and cartoons about cats and mice.

Cat Riddles, Cat Jokes, and Cartoons

Catzilla

Winner of the Nobel Memorial Prize in Economic Sciences Richard Thaler challenges the received economic wisdom by revealing many of the paradoxes that abound even in the most painstakingly constructed transactions. He presents literate, challenging, and often funny examples of such anomalies as why the winners at auctions are often the real losers—they pay too much and suffer the "winner's curse"—why gamblers bet on long shots at the end of a losing day, why shoppers will save on one appliance only to pass up the identical savings on another, and why sports fans who wouldn't pay more than $200 for a Super Bowl ticket wouldn't sell one they own for less than $400. He also demonstrates that markets do not always operate with the traplike efficiency we impute to them.

Paradoxes and Anomalies of Economic Life

The Winner's Curse

better me

From the winner of the 2017 Nobel Prize in Economics Summary of Nudge: Improving Decisions About Health, Wealth, and Happiness by Richard Thaler and Cass Sunstein provides insightful and revelatory information on how we make decisions Please note: This is a summary, analysis, and review of the book and not the original book: This book is meant for a great companionship of the original book or to simply get the gist of the original book. If you're looking for the original book, search for this link http://amzn.to/2hjKRMU In Nudge: Improving Decisions About Health, Wealth, and Happiness by Richard Thaler and Cass Sunstein, the authors provide information on how the configuration of the places in which we make decisions influences our choices. The quantity that we eat depends on the size of our plate, the foods we pick in the cafeteria depends on where they are placed at an eye level. The magazines we buy depends on what magazines are displayed at the checkout of the supermarket. However, the same tendency also affects decisions with more significant consequences, such as how much families would save and how they would invest in their futures savings; the kind of mortgage to take out; which medical insurance to choose; what cars to drive. This book cost is an accessible knowledge base for a fair price and without any risks. If you believe that this summary did not help you, get a refund within 7 DAYS! Better.me summaries is a company that provides accessible knowledge to people who craves development. Summaries are made for three types of people: first, the ones who listened to the audiobook and wants to have a quick recap of the main points. Second, people who read the whole book and wants to deepen their learnings with a summarized version. Third, people who want to know if its worth it to buy the actual book and prefer to do a quick scan just to make sure. Three Types of People Buy from better.me summaries: People that have read the whole book and wanted to have a shorter version to deepen their knowledge People who listened to the audiobook and want to learn the content through another perspective People that want to know if it's worth it buying the proper book by making a TINY investment of MONEY and TIME Disclaimer Once Again: This book is meant for a great companionship of the original book or to simply get the gist of the original book. If you're looking for the original book, search for this link http://amzn.to/2hjKRMU

Richard Thaler

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