Steven L. Goldman

Roger N. Nagel

Kenneth Preiss

Praise from business leaders for Agile Competitors and Virtual Organizations "This book is right on target! It clearly and concisely depicts the dramatic changes that are taking place in the marketplace. I recommend this book to every company that wants to remain competitive in an agile world." --Jerry Junkins Chairman, President and CEO, Texas Instruments "For managers plunging into the wilds of manufacturing to seek the source of future competitiveness, this is an indispensable handbook. Don't expect to find ordinance surveys that will take you straight to the Fountain of Agility, though. It's too soon for that kind of detail--but too late to wait around for it. What's here is a treasure map. All the main landmarks are pointed out, leaving plenty of elbow room for exercising your imagination and creativity." --Otis Port "This book provides insightful perspectives on the important elements of this emerging production paradigm. It's must read." --Donald L. Runkle Vice President and General Manager, Saginaw Division, General Motors "It is a critically important book for everyone who is concerned with how we succeed in the face of changes, challenges and opportunities presented by the global economy." --Lynn R. Williams Past President, Steel Workers Union "This magnificent work will inspire a new generation of business leaders to anticipate customer requirements, create new markets and balance the people, process, and technology resources of the enterprise to delight customers and enrich not only customers but also members of the agile virtual enterprise." --Aris Melissaratos Vice President, Science Technology and Quality, Westinghouse Electric Corporation "This book is an outstanding and important look at the most important requirements for directing a company toward the goal of maximizing opportunities with today's customers. Each element is covered in a direct and well-organized manner and can be used to help identify positive change. It will help you rethink the strategic direction of your company." --Marc I. Balmuth President, Caldor, Inc. "Agile Competitors is a very valuable tool for anyone involved in today's competitive race. It is essential reading for anyone involved i#

Strategies for Enriching the Customer

Agile Competitors and Virtual Organizations

It is becoming clear today that most of the management truisms that have guided executives and business educators for two generations no longer work. This book, written by three internationally recognized authorities on global competitiveness, is designed to help any business - large or small - come to terms with change and develop effective, profit-centered strategies. Clear, real-world examples are used to describe what it takes for companies and individuals to become "agile" - how they can thrive in a competitive environment of constant, unpredictable change. The book is the product of the authors' extensive research in cooperation with industry and government leaders that resulted in the influential 1991 report, 21st Century Manufacturing Enterprise Strategy. This book presents an updated and expanded vision of agile competition, which promises to affect life in the 21st century as profoundly as mass production-based competition affected life in the 20th century. By focusing on practice rather than on theory, the book describes in detail how this new form of competition is rapidly differentiating winners from losers, not just in the U.S. but around the world.

Hans-Jürgen Warnecke

Um im globalen Markt wettbewerbsfähig zu bleiben, müssen Unternehmen neue Geschäftsstrategien entwickeln. Die Autoren beschreiben anhand zahlreicher Beispiele die Strategie der virtuellen Organisation, die es Unternehmen ermöglicht, sich verändernden Märkten anzupassen und auf die individuellen Kundenwünsche flexibel zu reagieren. Der amerikanische Bestseller wurde komplett dem deutschsprachigen Markt angepasst. Concise text: Wie können Unternehmen in einer Zeit des Wandels und des zunehmenden globalen Wettbewerbs erfolgreich sein? Die Antwort gibt die aktuelle Übersetzung des amerikanischen Bestsellers - ganz an die Belange deutscher Unternehmer angepaßt.

Roger N. Nagel

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