John Case

Chuck Kremer

Ron Rizzuto

Everyone interested in building a stronger business needs to understand and use the information captured in financial statements. In Managing by the Numbers, business education and accounting experts Chuck Kremer and Ron Rizzuto team up with open-book management authority John Case to demystify the numbers. They present a practical, common-sense approach to reading financial statements and to managing the three bottom lines of business financial performance: net profit, operating cash flow, and return on assets. The book features numerous exercises and examples (with associated templates available on the Web), a powerful new management tool known as “The Financial Scoreboard,” and an extensive glossary. Managing by the Numbers is an essential resource for entrepreneurs, business owners, managers, and anyone eager to improve their mastery of the financial side of running a business.

A Commonsense Guide To Understanding And Using Your Company's Financials

Managing By The Numbers

The essential guide to understanding financial reports, for entrepreneurs, managers, and business owners Do you get complete financial reports for your business at least once a month? Do you understand what all those numbers mean? Do you use the information in those reports to help you make smart decisions about your business? If you answer "no" to any or all of these questions, then turn to Managing by the Numbers, a highly practical and accessible antidote to financial anxiety. Chuck Kremer, Ron Rizzuto, and John Case show you how to manage the three bottom lines of business financial performance -- net profit, operating cash flow, and return on assets -- and roll them into the "Financial Scoreboard" to see the big picture at a glance. Offering step-by-step examples and an extensive glossary of key terms and concepts, Managing by the Numbers is a commonsense guide to making those numbers work for you -- to monitor and measure performance, make smart decisions, and drive long-term growth. It is an essential resource for anyone eager to improve their mastery of the financial side of running a business.

Ron Rizzuto

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