Siu-Lan Tan

James Deaville

Ron Rodman

The Oxford Handbook of Music and Advertising is an essential guide to the crucial role that music plays in relation to the audio or audiovisual advertising message, from the perspectives of its creation, interpretation, and reception. The book's unique three-part organization reflects this life cycle of an advertisement, from industry inception to mass-mediated text to consumer behaviour. Experts well versed in the practice, analysis, and empirical studies of the commercial message have contributed to the collection's forty-two chapters, which collectively represent the most ambitious and comprehensive attempt to date to address the important intersections of music and advertising. Handbook chapters are self-contained yet share borders with other contributions within a given section and across the major sections of the book, so readers can either study one topic of particular interest or read through to gain an understanding of the broader issues at stake. Within the book's Introduction, each editor has provided an overview of the unifying themes for the section for which they were responsible, with brief summaries of individual contributions at the beginnings of the sections. The lists of recommended readings at the end of chapters are intended to assist readers in finding further literature about the topic. An overview of industry practices by a music insider is provided in the Appendix, giving context for the three parts of the book.

The Oxford Handbook of Music and Advertising

Associate Professor of Psychology Siu-Lan Tan

Professor of Music Theory Ron Rodman

Rom Harré

Peter Pfordresher

This book provides an introduction to classic and current studies in the psychology of music, combining a comprehensive summary with critical assessments of existing research. It is ideal for undergraduates, graduates and interested general readers

From Sound to Significance

Psychology of Music

In Psychology of Music: From Sound to Significance (2nd edition), the authors consider music on a broad scale, from its beginning as an acoustical signal to its different manifestations across cultures. In their second edition, the authors apply the same richness of depth and scope that was a hallmark of the first edition of this text. In addition, having laid out the topography of the field in the original book, the second edition puts greater emphasis on linking academic learning to real-world contexts, and on including compelling topics that appeal to students’ natural curiosity. Chapters have been updated with approximately 500 new citations to reflect advances in the field. The organization of the book remains the same as the first edition, while chapters have been updated and often expanded with new topics. 'Part I: Foundations' explores the acoustics of sound, the auditory system, and responses to music in the brain. 'Part II: The Perception and Cognition of Music' focuses on how we process pitch, melody, meter, rhythm, and musical structure. 'Part III: Development, Learning, and Performance' describes how musical capacities and skills unfold, beginning before birth and extending to the advanced and expert musician. And finally, 'Part IV: The Meaning and Significance of Music' explores social, emotional, philosophical and cultural dimensions of music and meaning. This book will be invaluable to undergraduates and postgraduate students in psychology and music, and will appeal to anyone who is interested in the vital and expanding field of psychology of music.

In Psychology of Music: From Sound to Significance (2nd edition), the authors consider music on a broad scale, from its beginning as an acoustical signal to its different manifestations across cultures. In their second edition, the authors apply the same richness of depth and scope that was a hallmark of the first edition of this text. In addition, having laid out the topography of the field in the original book, the second edition puts greater emphasis on linking academic learning to real-world contexts, and on including compelling topics that appeal to students' natural curiosity. Chapters have been updated with approximately 500 new citations to reflect advances in the field. The organization of the book remains the same as the first edition, while chapters have been updated and often expanded with new topics. Part I: Foundations explores the acoustics of sound, the auditory system, and responses to music in the brain. Part II: Perception and Cognition of Music focuses on how we process pitch, melody, meter, rhythm, and musical structure. Part III: Development, Learning, and Performance describes how musical capacities and skills unfold, beginning before birth to the advanced and expert musician. And finally, Part IV: The Meaning and Significance of Music explores social, emotional, philosophical and cultural dimensions of music and meaning. This book will be invaluable to undergraduates and postgraduate students in psychology and music, and will appeal to anyone who is interested in the vital and expanding field of psychology of music.

Roger A. Kendall

Scott D. Lipscomb

Annabel J. Cohen

The Psychology of Music in Multimedia is the first book dedicated to the scientific research on how we integrate sound and image when engaging with film, television, video, interactive games, and computer interfaces. The focus on empirical research and strong psychological framework make a unique and distinct contribution to the field. The international roster of contributors present rich and diverse perspectives from a wide range of disciplines includingpsychology, musicology, neuroscience, media studies, film, and communication. Collectively, the rich chapters in this edited volume present a comprehensive treatment of research on the multimedia experience,with the aim of disseminating this knowledge base and inspiring future scholarship.

Siu-Lan Tan

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