Sean Adams

Noreen Morioka

Terry Lee Stone

Designers know that color is an extremely vital part of any design project and not a subject to be taken lightly. For better or for worse, it affects moods and elicits reactions. Color Design Workbook invites readers to explore color through the language of professionals. As part of the Workbook series, this book aims to present readers with the fundamentals of graphic design. It supplies tips regarding how to talk to clients about color and using color in presentations. Background information on color such as certain cultural meanings is also included. Color Design Workbook breaks down color theory into straightforward terms, eliminating unintelligible jargon and showcases the work of top designers and the brilliant and inspiring use of color in their design work.

A Real-world Guide to Using Color in Graphic Design

Color Design Workbook

Managing the Design Process—Implementing Design focuses on design implementation and execution. This is where design ideas become real, tangible goods in the marketplace and beyond. This book examines design management concepts and methods in real-world applications. Unlike other books on design management, this book is visually stunning, featuring many image-rich case studies to illustrate the fundamentals of design management in a way that speaks to a design audience. The information is not something that is typically taught in design (or business) school—it’s learned on the job, making this an invaluable reference for designers.

An Essential Manual for the Working Designer

Managing the Design Process-Implementing Design

an essential manual for the working designer

Managing the design process--concept development

Presents information on the fundamentals of graphic design and color theory, providing tips on ways to talk to clients about color and how to use color in presentations.

A Real World Guide to Using Color in Graphic Design

Krystina Castella

Mix, Bake, Buzz! Booze Cakes features step-by-step recipes for spiking delicious confections with spirits, wine, and beer. These delightfully tipsy desserts are perfect for dinner parties, potlucks, and pitch-ins! You’ll find recipes for: • Classic Booze Cakes: All the recipes your grandparents used to bake, including salty-sweet Honey Spice Beer Cake, bourbon-filled Lane Cake frosted with decadent bourbon buttercream, and teeny-tiny yet potent Tropical Fruitcake Cupcakes. • Cocktail Cakes: These brand-new recipes are based on classic cocktails and mixed drinks: A tropical Piña Colada Cake, Mint Julep Cupcakes made with Kentucky bourbon, and creamy, chocolatey Rum-and-Coke Whoopie Pies. • Cake Shots: For the perfect party snack, try bite-sized Long Island Iced Tea Cakes, decadent little Wine-Tastiing Cakes, and every imaginable flavor of Jelly Cake Shot. • Cakes With A Twist: These extraordinary cake recipes are made even better with alcohol. Enjoy a Jägermeister-powered Deutsch German Chocolate Cake, Shamelessly Rich Carrot Cake infused with 151-proof rum, and frosty, delicious Spiked Ice-Cream Cake. Featured throughout are tips and tricks on baking with alcohol, serving suggestions for fun cocktail-cake parties, and yummy cocktail recipes to accompany your confections—plus a handy “Booze Meter” that tracks the total alcohol content in each of these decadent desserts Indulge yourself!

Confections Spiked with Spirits, Wine, and Beer

Booze Cakes

Logo Design Workbook focuses on creating powerful logo designs and answers the question, "What makes a logo work?" In the first half of this book, authors Sean Adams and Noreen Morioka walk readers step-by-step through the entire logo-development process. Topics include developing a concept that communicates the right message and is appropriate for both the client and the market; defining how the client's long-term goals might affect the look and needs of the mark; choosing colors and typefaces; avoiding common mistakes; and deciphering why some logos are successful whereas others are not. The second half of the book comprises in-depth case studies on logos designed for various industries. Each case study explores the design brief, the relationship with the client, the time frame, and the results.

Terry Lee Stone

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