Name: Built to Sell
ISBN: 9781591843979

John Warrillow

A business parable about how to build a start-up that can operate independently from its creator introduces the fictional character of small business owner Alex, who when he is unable to sell his advertising agency learns from an entrepreneurial friend three defining criteria of a sell-ready company. 15,000 first printing.

Creating a Business that Can Thrive Without You

Built to Sell

Arturo Hernández

This is a great general book for finding out tips about how to sell a business. The structure it presents is interesting, however the book doesn't enter into too many details (they do this on purpose, to make it an easy read I perceive). However through the whole thing you can't help but wonder if there could have been more to it.

Victor Gomez Estevez

Libro fácil de leer que sigue el método de "te cuento una historia bonita para no mostrar solo 17 tips" (que se encuentran al final bien resumidos, y puedes leerlos para saltarte toda la literatura)

Shannon Leigh Williams

This book definitely held plenty of value, but the majority of it was within the Implementation Guide, found only in the last 40 pages of the book. If I were reading the book to enjoy a fictional story, I would have rated it one star. 

Thankfully, I was reading it for helpful and useful business tips and information. Ted's tips and advice to Alex can definitely be applied into real businesses, and these were the snippets that kept me reading.

The dialogue and description throughout this book was sufficiently cringeworthy, making it seem as though the author typically writes in a non-fiction, matter-of-fact style. Because of this, the non-fiction section in the back of the book read in a much more natural fashion.

Overall, there was much to glean from this book that is definitely worth noting, despite the poor flow throughout the novel.

Abbie Duggan

Drew Spartz

Andre Schweighofer

Felipe Saldarriaga 

Kwadwo Adu

Imran

alali moe

Ahmad Ajmi

Christian Rotzoll

Aleksandra

Daniel Marino

Harsha G

According to John Warrillow, the number one mistake entrepreneurs make is to build a business that relies too heavily on them. Thus, when the time comes to sell, buyers aren't confident that the company-even if it's profitable-can stand on its own. To illustrate this, Warrillow introduces us to a fictional small business owner named Alex who is struggling to sell his advertising agency. Alex turns to Ted, an entrepreneur and old family friend, who encourages Alex to pursue three criteria to make his business sellable: * Teachable: focus on products and services that you can teach employees to deliver. * Valuable: avoid price wars by specialising in doing one thing better than anyone else. * Repeatable: generate recurring revenue by engineering products that customers have to repurchase often.

Built to Sell Creating a Business that Can Thrive Without You

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