Name: Designing the Obvious
ISBN: 9780321453457

Robert Hoekman

Designing the Obvious belongs in the toolbox of every person charged with the development of web sites!

A Common Sense Approach to Web Application Design

Designing the Obvious

George Penston

Adam

This second edition of Designing the Obvious explains why and how to design applications that are so easy to use that people attribute their ability to use them effectively to pure common sense. We need to: Make decisions based not on whim, but on strategy Build only what's absolutely necessary Quickly turn beginning users into intermediates Prevent errors when possible and gracefully handle those we cannot prevent Reduce and refine task flows to make the complex clear Design not for users, but for their situations Be persuasive by helping users make decisions that align with their needs Ignore the demands of users and stick to a vision (gasp!)

Designing the Obvious A Common Sense Approach to Web Application Design