Huy Nguyen

The Analytics Setup Guidebook

Pate Hubbard

Really great overview of the different approaches to data analytics in use today. I’m normally very wary of most ebooks and white papers that companies publish. They can tend to be just content fluff meant to push the brand out there. In this case though I felt like the authors were genuinely trying to be helpful and they definitely succeeded. I thought it was refreshing that they acknowledged that the book was written by the team at the Holistics and were very up front about their own biases when it comes to the data stack. This had the breadth and writing quality of a short book with the practicality and clarity of a blog post. I’d definitely recommend to any business analytics professional.

The Analytics Setup Guidebook

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