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The Globalization of Business
John H. Dunning
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John H. Dunning
The Globalization of Business
The Challenge of the 1990s
John H. Dunning,
Emeritus Professor of International Business University of Reading State of New Jersey Professor of International Business John H Dunning
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Identifies key themes in international business, looking ahead to the remaining years of the 1990s. Focuses on the changing role of the multinational enterprise in a world in which markets and production are becoming steadily more globalized.
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