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Best-Worst Scaling
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Best-Worst Scaling Theory, Methods and Applications

Jordan J. Louviere, Terry N. Flynn, A. A. J. Marley — 2015
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First systematic treatment of best-worst scaling, explaining how to implement, analyze, and apply the theory across a range of disciplines.

In print

Bookshop.orgAmazonBook OutletWorld of BooksScholastic

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KoboAmazon

Audiobook

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Library

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