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The Competitive Advantage of Emerging Market Multinationals
Ravi Ramamurti
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Ravi Ramamurti
The Competitive Advantage of Emerging Market Multinationals
Ravi Ramamurti,
Peter J. Williamson,
Afonso Fleury,
Maria Tereza Leme Fleury
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A rigorous analysis of how the innovative practices of emerging multinationals from the BRIC countries are transforming global competition.
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