Name: To Sell is Human
ISBN: 9781594487156

Daniel H. Pink

The best-selling author of Drive explores the power of selling while arguing that everyone, including non-professional salespeople, engages in persuasive or "moving" behaviors, in a guide that counsels readers on how to navigate powerful economic changes while building modern negotiating skills.

The Surprising Truth about Moving Others

To Sell is Human

Wenny

Came in expecting a book about sales tactics, got a thought piece about influence and persuasion instead. Still, I am sold.

Daniel H Pink

We're all in Sales now Parents sell their kids on going to bed. Spouses sell their partners on mowing the lawn. We sell our bosses on giving us more money and more time off. And in astonishing numbers we go online to sell ourselves on Facebook, Twitter and Match.com profiles. Relying on science, analysis and his trademark clarity of thought, Pink shows that sales isn't what it used to be. Then he provides a set of tools, tips, and exercises for succeeding on this new terrain - including six new ways to pitch your idea, three ways to understand another's perspective, five frames that can make your message clearer, and much more.

The Surprising Truth About Persuading, Convincing, and Influencing Others

Not quiet what I hoped for. Didn’t really inspire me much. I’d recommend 

https://literal.club/aske/book/the-challenger-sale-pz0w9

Aske Dørge

Not quiet what I hoped for. Didn’t really inspire me much. I’d recommend https://literal.club/aske/book/the-challenger-sale-pz0w9 for that.

Nelson Zagalo

I found his previous works "A Whole New Mind" and "Drive" very interesting, but this one has really pushed the bar of pseudo-science too far. 

Daniel Pink doesn't know what he is really talking about. What he defines a doctor and a professor do as selling, is not that at all, what he's doing is Communicating. Communication is the art behind the professions that need the worker to relate with others, share and collaborate. 

Selling means convince someone to buy something. And this is not the same thing as convincing someone to share the same idea with me. Aristotle and Plato were no sales men, and me as a teacher I'm no sales man. This is really dumbful.

Scott Wilson

Have heard the thought before that everyone is a salesperson - and it is true. 

Dan Pink highlights the reasons why we are all salespeople, covers the history of why sales has a bad reputational history (I likened it to basically the tech world analogy of push versus pull) and then outlines how today's sales person engages customers who then want to do business with the salesman because she or he is offering a clear benefit to that customer. The person selling must do so in a way that engages the customer, shows the clear benefit and then empowers the customer to buy when they are ready.

The power of the customer is truly the story - as Dan shows that through social media the potential payoffs of a quick sell and dump won't work as it has in the past.

One interesting tidbit I picked up was that the Fuller brush man was an Atlantic Canadian!

So while I am not going to clearly gain at all by your purchase of this book - I would hope (and I'm sure Dan wouldn't mind it either) that you will consider it... well worth it! Looking for extra reasons as to why you should buy now....

The book is enjoyable, easy to read, and offers many insights into the world of selling.

Pick it up at your earliest convenience because with these many great features it's sure to not last long!!!!!

(Hope you all didn't mind the salesman'y clichés thrown in for effect ;) - seriously I loved it!)

Dana Kraft

Pink does a great job of making this material interesting and practical. Loved it. There is a lot more depth here than your standard business book.

Josh Clement

I struggled with this. Lucky its a slim book.

I have a weird relationship to Pinks books, I am usually very interested in the subject matter, but because we have similar views, I've already read most of the books and articles he references.

But I'm not even that well read!! So, I figure he's going for the airport biz book crowd. It's easy to read and it summarises lots of related studies and thinking .

There's just doesn't seem to be many original ideas.
I think if you've read anything about persuasion - and I would suggest influence by cialdini (psychology) as the one stop shop, or words that work by frank luntz (messaging, communication) you don't need to read this.

One bit of value I got was the rec to read Impro - a book about the philosophy behind improvisation which sounds interesting.

Luca Conti

Lots of smoke. I got bored after listening to 20% of the audio book. It's not better than Drive. The author is overvalued

Linus Stieldorf

Akshar Patel

Timeo Williams

In this provocative book, New York Times and Wall Street Journal bestselling author Daniel H. Pink offers a fresh look at the art and science of persuasion. Physicians sell patients on a remedy. Lawyers sell juries on a verdict. Teachers sell students on the value of an education. Entrepreneurs persuade funders, writers convince readers, coaches cajole players. Parents convince their kids to clean. Spouses convince their partners to control the kids. And in astonishing numbers and with ferocious energy, we go online to sell ourselves—on Facebook pages, Twitter accounts, and Match.com profiles. Whether we're entrepreneurs, employees, parents or partners, we spend our days trying to move others. We're all in sales now. But this is not really a book about sales. This is a book about understanding why we do the things we do. To Sell Is Human will change how you see your world and transform what you do at work and at home. It offers vivid examples and stories that provide you with tools and practical tips to put these ideas into action.

To Sell is Human The Surprising Truth about Moving Others