Aijun An

Sheila Petty

Runhe Huang

This volume contains the papers selected for presentation at the 2010 Inter- tionalConference onActiveMedia Technology(AMT2010),jointlyheldwiththe 2010 International Conference on Brain Informatics (BI 2010), at York Univ- sity, Toronto, Canada, during August 28-30, 2010. Organized by the Web Int- ligence Consortium (WIC) and IEEE Computational Intelligence Society Task Force on Brain Informatics (IEEE-CIS TF-BI), this conference was the sixth in the AMT series since its debut conference at Hong Kong Baptist University in 2001 (followed by AMT 2004 in Chongqing, China, AMT 2005 in Kagawa, Japan, AMT 2006 in Brisbane, Australia, AMT 2009 in Beijing, China). Active media technology (AMT) is a new area of research and development in intelligent information technology and computer science. It emphasizes the proactive, adaptive and seamless roles of interfaces and systems as well as new media in all aspects of digital life. Over the past few years, we have witnessed rapiddevelopmentsofAMT technologiesandapplicationsrangingfrombusiness and communication to entertainment and learning. Examples include Facebook, Twitter, Flickr, YouTube, Moodle, Club Penguinand GoogleLatitude. Such - velopmentshavegreatlychangedourlivesbyenhancingthewaywecommunicate and do business.

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