Andy Graham

This is my latest book on Data Architecture focusing on the subject of MDM (Master Data Management). It is intended to provide a overview of the subject with chapters covering key topics such as: the business case, data privacy, the challenges of global MDM, golden source and authoritative source explanations, the different MDM styles and the record matching process. The back cover text says the following: " Master Data Management (MDM for short) has become a whole industry, within an industry. There are many companies now claiming to be MDM software (or services) providers. Everyone wants a master data project on their CV, and in general it has become hip and trendy to talk about and do. The reality is that MDM is in fact the reincarnation of the problem of how to manage the consistency and integrity of the myriads of data assets that exist across the enterprise. This book provides an understanding of MDM, the business drivers behind it, the various techniques that are critical to its success and gives a good architectural grounding in the subject. It is perfect for anyone embarking on an ‘adventure’ in this problem space." I hope you find this book enjoyable and useful. Andy

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