Arthur Bochner

Adriane G. Berg

Rose Bochner

This fun and fact-filled classic, fully updated, is packed with cartoons, quizzes, games, and stories about starting up a business and making money from it. A savvy brother-and-sister team, Arthur and Rose explain everything you need to know to start 20 super businesses ranging from lemonade stands to recycling: Business budgets Record keeping and filing Telephoning and e-mailing Using the Internet to find information Negotiating Putting it in writing Marketing and advertising Networking Human relations

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