Eric J. Arnould

Linda Price

George Martin Zinkhan

Consumers, 2e presents a global, behavioural, eclectic and multi-disciplinary coverage of consumer behaviour. Reviewers praised Consumers as the most current text in the field in the areas of technology, research, and illustrative examples.

Consumers

Russell W. Belk

Lisa Penaloza

This volume of Research in Consumer Behavior is made up from a selection of papers from the Eight Consumer Culture Theory Conference and represents the latest research on consumption and consumer culture from scholars around the world.

Linda Price

Books

Your next favorite book is out there