Strategic Management - New Rules for Old Europe
Strategic Management - New Rules for Old EuropeJoachim Zentes
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Strategic Management - New Rules for Old Europe

Strategic Management - New Rules for Old Europe

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Lecturers and researchers at Saarland University's Europa-Institut present the latest findings and trends of their most important research topics. They discuss the present state of the art in European management, focussing on the areas of marketing & commerce, finance, human resource management & entrepreneurship, as well as European policy.