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IDeaLs (Innovation and Design as Leadership)
Roberto Verganti
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Roberto Verganti
IDeaLs (Innovation and Design as Leadership)
Transformation in the Digital Era
Roberto Verganti,
Joseph Press,
Paola Bellis,
Tommaso Buganza,
Silvia Magnanini,
Daniel Trabucchi,
Abraham B. (Rami) Shani,
Federico Paolo Zasa
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Inspired by the actual transformation journeys of multinational companies, IDeaLs explores how re-framing our traditional theories reveals a more integrated approach to engaging people for systemic change.
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